Redline Archeology featured in The Hustle
Excerpted from the August 1, 2020 issue of “The Hustle” by Zachary Crockett

 

The Indiana Jones of Hot Wheels

Rare Hot Wheels can be tough to find, so super collectors sometimes have to rely on the scavengings of expert dealers like Bob Young.

Based outside of Philadelphia, Young is a man of many talents. He spent years directing physician’s assistant courses while simultaneously launching a geese-removal franchise with a team of Border Collies. Now 60 and semi-retired, he runs the website Redline Archeology in between joy rides in his Ferrari California.

Young is something of a Hot Wheels broker: He specializes in hunting down vintage, one-owner collections that have been sitting around for decades in basements, attics, closets, garages, and storage units.

“Basically, I’m like the Indiana Jones of Hot Wheels,” he says.

Young got his start in the mid-90s by running ads in local papers. Then a struggling high school athletic trainer, he netted so much cash reselling Hot Wheels that he was able to pay off his school loans and install a backyard pool.

Today, most of his leads come through SEO traffic to his website.

Once in touch with a seller, he’ll appraise the collection and offer 50% to 70% of its market value. He’ll then contact his buddy Woody Itson, a retired BMX stunt rider and Hot Wheels collector in Dallas, who buys his items in bulk for 75% of the market value and sells the cars individually.

In one recent deal, Itson bought a collection from Young for $32.5k. Young doubled his investment and Itson was able to net a $9k profit.

Young prefers to incubate himself from serious collectors, who he says can sometimes be pretentious, demanding, and aggressive.

“It’s hard to find people to trust in the Hot Wheels world,” he says. “You’ve got a bunch of charlatans out there, people who will slit your throat to get their hands on these cars.”

Young is less than convinced about the valuations some collectors put on their personal collections.

“A lot of these guys pay way too much money, then have a real surprise when they find out what they go for on the market,” he says. “Hot Wheels are like stocks: The price fluctuates constantly, based on what other people are paying.”

If you have the old REDLINE Hot Wheels and are thinking of selling them, Look No Further!

You now ask yourself the age old question:  “How do I sell my old Hot Wheels?”

Here at REDLINE ARCHEOLOGY, we will appraise your collection, at NO COST and NO OBLIGATION, and make the highest offer in the hobby for your cars, if they are from the years we are looking for 1967 – 1977.

With almost 30 years of diggin’ up original one owner childhood Hot Wheels collections from the sixties and seventies, REDLINE ARCHEOLOGY is the only place to have your old Hot Wheels appraised by one of the most successful collectors in the hobby, Bob Young.  Bob has recently authored a book titled “REDLINE ARCHEOLOGY “A History of Diggin Up Original Hot Wheels Collections now available on AMAZON + Barnes & Noble

Call us anytime @ 856.912.2463 or visit us @ www.RedlineArcheology.com